Zach Roberts – Medium

Zach Roberts

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Break Into Product Marketing

Insane skill product marketers can’t ignore anymore

Sellers are not coin-operated. My blood pressures lifts off on a lunar expedition every time I hear that half-baked observation dropped…

Jan 7, 2023

Insane skill product marketers can’t ignore anymore

Jan 7, 2023

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Break Into Product Marketing

Write online before you hit ‘apply’

93% of all employers look at your social media in the interview process. In three words, what does your LinkedIn say about your career…

Dec 10, 2022

Write online before you hit ‘apply’

Dec 10, 2022

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Break Into Product Marketing

Why bad writing hurts product marketers

Face you make after reading a gnarly run-on sentence.

Oct 7, 2022

Why bad writing hurts product marketers

Oct 7, 2022

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The “A-ha!”

Nobody likes bad decision-makers. So, don’t buy products that don’t solve problems. An “A-ha!” moment I wished I’ve known 6 months sooner…

Apr 21, 2022

The “A-ha!”

Apr 21, 2022

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Break Into Product Marketing

What could a product marketer learn from a salesperson?

Published on Product Marketing Alliance on 9/22/21

Sep 14, 2021

What could a product marketer learn from a salesperson?

Sep 14, 2021

SHOW NOTES: EP#15/ How we’ve reached 2500 podcast downloads in 4 months with a $300 budget

Episode Summary

Mar 28

SHOW NOTES: EP#15/ How we’ve reached 2500 podcast downloads in 4 months with a $300 budget

Mar 28

SHOW NOTES: EP#14/ Don’t review messaging internally, message test instead with Peep Laja

PMMs should have ownership of the homepage and message testing should be their #1 priority.

Mar 15

SHOW NOTES: EP#14/ Don’t review messaging internally, message test instead with Peep Laja

Mar 15

SHOW NOTES: EP#13/How PMMs can tie revenue with competitive intelligence with Clara Smyth

Episode Description

Mar 7

SHOW NOTES: EP#13/How PMMs can tie revenue with competitive intelligence with Clara Smyth

Mar 7

SHOW NOTES: EP#12/ Let’s get “clear” about product messaging with Zach Messler

Lightning bolts — the electrifying feeling when what you say matches the right buyer context.

Feb 29

SHOW NOTES: EP#12/ Let’s get “clear” about product messaging with Zach Messler

Feb 29

SHOW NOTES: EP #11/ How to use data to tell a better story in B2B

Episode Summary

Feb 22

SHOW NOTES: EP #11/ How to use data to tell a better story in B2B

Feb 22

Zach Roberts

Zach Roberts

Demystify product marketing. 2022 Product Marketing Alliance Newcomer of the Year. Living in San Francisco.

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