PinnedZach RobertsinBreak Into Product MarketingInsane skill product marketers can’t ignore anymoreSellers are not coin-operated. My blood pressures lifts off on a lunar expedition every time I hear that half-baked observation dropped…Jan 7, 2023Jan 7, 2023
PinnedZach RobertsinBreak Into Product MarketingWrite online before you hit ‘apply’93% of all employers look at your social media in the interview process. In three words, what does your LinkedIn say about your career…Dec 10, 2022Dec 10, 2022
PinnedZach RobertsinBreak Into Product MarketingWhy bad writing hurts product marketersFace you make after reading a gnarly run-on sentence.Oct 7, 2022Oct 7, 2022
PinnedZach RobertsThe “A-ha!”Nobody likes bad decision-makers. So, don’t buy products that don’t solve problems. An “A-ha!” moment I wished I’ve known 6 months sooner…Apr 21, 2022Apr 21, 2022
PinnedZach RobertsinBreak Into Product MarketingWhat could a product marketer learn from a salesperson?**Published on Product Marketing Alliance on 9/22/21**Sep 14, 2021Sep 14, 2021
Zach RobertsSHOW NOTES: EP#15/ How we’ve reached 2500 podcast downloads in 4 months with a $300 budgetEpisode SummaryMar 28Mar 28
Zach RobertsSHOW NOTES: EP#14/ Don’t review messaging internally, message test instead with Peep LajaPMMs should have ownership of the homepage and message testing should be their #1 priority.Mar 15Mar 15
Zach RobertsSHOW NOTES: EP#13/How PMMs can tie revenue with competitive intelligence with Clara SmythEpisode DescriptionMar 7Mar 7
Zach RobertsSHOW NOTES: EP#12/ Let’s get “clear” about product messaging with Zach MesslerLightning bolts — the electrifying feeling when what you say matches the right buyer context.Feb 29Feb 29
Zach RobertsSHOW NOTES: EP #11/ How to use data to tell a better story in B2BEpisode SummaryFeb 22Feb 22
