What could a product marketer learn from a salesperson?

This work is licensed under a Creative Commons Attribution 4.0 International License.

The job of product marketing is to make selling easier. I invested the last five years selling to C-level executives, business owners, and school districts. Each role differed but one constant remained true: how do I make more money, faster? My sales teams, from experience, always had a never-ending mental checklist of product features and customer collateral. Each one, a silver bullet, of how…

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Young professional in San Francisco trying to make sense of the world around me.

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Zach Roberts

Zach Roberts

Young professional in San Francisco trying to make sense of the world around me.

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